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BajaSwiss Consult
Our Mission Services Who we are Contact

Our Mission

"Swiss know-how for business opportunities in Mexico"

Empower entrepreneurs and help Mexican SME's (and other emerging markets) develop into large scale national businesses with international potential, using world-class management best- practices.

"Swiss know-how for business opportunities in Mexico" 

Our Services

BajaSwiss Consult specializes in business development and new product launch strategy consulting for start-ups, SME’s and non-profit organizations. As well as business & executive coaching to help entrepreneurs, founders and leaders of companies in their professional development and to better manage their careers and their organizations.

Services for start-ups, SME’s and non-profit organizations

  • Business development
  • New product / service launch strategy
  • Strategy Consulting

Services for entrepreneurs, founders and leaders of organizations

  • Executive Coaching
  • Business Coaching

Who we are

Rafael Jiménez

Rafael Jiménez · Founder & Managing Director

Rafael Jiménez is originally from Tijuana, Mexico, Electronic Engineer with an MBA from the University of Geneva - since 2005 Rafael has lived in Switzerland where after his MBA he had the opportunity to work for McKinsey & Co. - the largest and world renowned strategic consulting firm.
For 6 years, as a McKinsey Consultant, Rafael served as advisor to Fortune Global 500 companies and their leaders, covering various industries across more than 20 different countries and cultures - specializing in business development, new product launch and corporate strategy.
In 2012, Rafael decided to follow his passion and founded BajaSwiss Consult as an independent consulting company, to make business know-how and world-class management best-practices available to entrepreneurs and SME's in Mexico and other emerging markets.


Main Office Switzerland · Geneva

BajaSwiss Consult
Tél: +41 79 882 42 25

Lochmattstrasse 2b
CH-5417 Untersiggenthal

Office Mexico · Tijuana

BajaSwiss Consult
Tel. +52 1 664 347 1607

Av. Azcárate 100, Aviacion
22014 Tijuana, B.C., Mexico

Virtual Office Services

BajaSwiss Consult